Netflix is now giving their app users a chance to preview shows before watching.
The Netflix app now has what they’re calling mobile previews, Fortune reports. These mobile previews will seem like a familiar feature if you use an app that has Stories (like Snapchat). The previews appear at the top of the app and can be clicked through one after another. You can even go straight to the content from a preview if you see something you like.
According to Fortune, most of the previews are around 30 seconds long. You also don’t have to turn your screen to watch them because they’re vertical videos instead of horizontal.
If you watch on your gaming console or laptop, you’ve likely already seen their auto-playing trailers. These trailers promote content, sometimes showing previews of shows you may not have seen, other times showing a preview of the content you currently have selected. They have also been quite an annoyance for many people. There have been consistent complaints about how the auto-playing videos can’t be disabled, meaning if you stay on one screen for too long while browsing for what to watch, you have to either click away, open content and pause it, mute your TV, or find some other creative way to stop the videos from playing.
Fortunately, the previews now added to the Netflix app are something quite different. They don’t auto-play, which is surely a relief to Netflix app users who don’t want to have previews blasting through their headphones as soon as the app opens. And they appear to be a genuinely useful way to find out about more content you might actually like, particularly since you can tap a preview that’s playing to skip it and move on to something more relevant.
Mobile previews are already available on iOS devices, says Fortune, and Android users can expect the feature to arrive “soon.”
Snapchat has been in the news for a number of different reasons this past week. Some news seems fun, while other news isn’t so great. Here’s what you might have missed from Snap!
Snaps can now include GIPHY gifs
Now when you’re posting a snap, you can tap on the stickers icon and search through animated stickers with a feature powered by popular GIF provider GIPHY. There are plenty of cute, fun, and interesting animated stickers to add, so you should be able to find something that adds a little flair to your snaps.
Snapchat redesign won’t be leaving, despite complaints
Snapchat’s recent redesign (which rolled out to some countries weeks ago and recently reached the US) is continuing to frustrate users. The redesign included mixing Stories in with peoples’ Snap messages, along with other changes, and people have not been happy about it. Unfortunately, no amount of negative feedback seems to be of use—Snap will not be reverting back to its previous design.
Snapchat users have vented their frustration in many ways. Conversation about the redesign on Twitter has revolved around how to avoid receiving the update and how to potentially switch back to an old version. A Change.org petition has been making the rounds, asking Snap to get rid of the new update. And too many jokes to count have been made at the expensive of Snap’s redesign; many Facebook news feeds have been peppered with sarcastic, funny memes about the frustrating new design.
Snap has now responded officially to the signers of the petition (and other annoyed users). Their response, unfortunately, is to tell users the update is here to stay. They do also mention that they’ll be releasing a new update that introduces tabs that make things a little more organized. However, the overall redesign won’t be going anywhere, no matter how irritated Snap users may be.
Did Kylie Jenner’s negative tweet cause Snap’s stock to drop?
Late in the afternoon on Wednesday, Kylie Jenner tweeted about Snapchat. On Thursday, Snap’s shares fell. Now people are questioning whether Jenner’s tweet led to the drop.
Kylie Jenner tweeted, “sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.” As of Friday morning, the tweet had over 60,000 retweets, hundreds of thousands of likes, and thousands of comments. Jenner has over 24 million followers on Twitter, and they quickly responded to her tweet.
Though Jenner soon wrote another tweet, saying, “still love you tho snap … my first love,” many news sites are speculating that her tweet led to Snap’s stock dropping. Business Insider reports that shares dropped by as much as 8.5%. Though there doesn’t seem to be confirmation that the tweet led to the drop, it does raise the question of how much of an effect a simple tweet can have.