On Wednesday, 6/21, Snap Chat rolled out a new feature called Snap Map, and it has some parents nervous.
Snap Map allows people on your friend list to see your photos superimposed over a map, which allows them to know your location, and possibly where you live, go to school, etc. Considering that many Snap Chat users are pretty young, some parents are understandably concerned about predators and stalkers being able to use the app to track their children.
How is Snap Map meant to be used?
Snap Chat has described Snap Map as “a new way to explore the world,” and with the popularity of real-world interactive media like Pokemon Go, it makes sense that other media companies would want to explore new formats. People are curious about how other people live, and what things are like in other locations, which is easy to see in the popular hobby of using Google Street View to explore remote locations. The company also describes Snap Map as an easy way to meet up with friends in a crowded location, and the trend of apps that encourage more activity and face-to-face interaction can’t be all bad. Facebook’s Live Location feature (available thorough Messenger) will likely be competing with Snap Map.
Snap Map could also help people see where an event (like a concert or festival) is happening by showing a “heat map”—a location where a lot of people are Snapping.
What privacy policies are in place?
The company stresses that the Snap Map feature does not activate unless the user goes into the settings and turns it on, and that even then, only people on the user’s friend list has access to their location. Users can also adjust their own privacy settings to further limit who sees their location. However, after the update, a tutorial will play when the app is opened to ask if you want to turn on the new feature. Someone pushing buttons without reading the details might accidentally broadcast their location without realizing it. The app notifies your friends of your location every time you open the app—not just when you send a Snap—so it’s like walking around with a bug in your pocket.
What can you do?
While this new feature has its perks, you may want to check in with your kids and have them check their settings just to be safe. Like all social media, it is worth your time to do a little research and regularly update your privacy settings, exercising reasonable caution, so that you aren’t giving away more than you thought.